Advertising is the latest way for the Turkish government to lean on the media to stop critical stories going into the press, according to unpublished research.
The large advertising budgets of state-controlled Turkish industries like banks, telecoms companies and Turkish Airlines are being used by the government to develop a financial grip over newspapers and control what they report.
Patterns of advertising during 2015 suggest that newspapers which do not toe the government line, or are hostile, are being starved of those revenues.
For instance, Sabah, a newspaper particularly sympathetic to the government, received more than 20% of the advertising budget of the state-controlled bank Halk Bank, while the independent Hürriyet received only 2.9%, despite both having a similar circulation.
Government-controlled telecoms company Turkcell also favoured Sabah by giving it 9.4% of its advertising, while Hürriyet took just 3.1%.
The situation was similar for another state-controlled telecoms company, Turk Telekom: Sabah received more than twice Hürriyet’s share of their total advertising.
Their research found that any paper critical of the government – those associated with the social democratic movement, liberalism, Kemalism, nationalism, Islamism – was either discriminated against, or excluded entirely, when it came to crucial advertising revenue.

Table: Daily newspapers’ share of advertising from part-public firms in 2015